Many organisations invest in portals and content management. In this Master Class we will answer questions such as:

• What possibilities do portals offer?
• How to organise content management so that it makes a significant and long lasting contribution to the strategy of the organisation?
• What tools are there to support content management and how to choose the right ones?

Programme
Day 1 – Introduction and concept
Vision on Portals and Content management, Definitions, Importance for the business: from business goal to implementation in your organisation.

Day 2 – Information-architecture
Personas, Information sources, Information-objects, Taxonomy/Thesauri, Meta data, trends & developments.

Day 3 - Portal functionality
Sharing information, access to applications, search and navigation, personalisation, multi media.

Day 4 - Content Management
Organisation, Processes, Systems, Realisation.

Day 5 - Implementation aspects
Management/governance, Portal Usability, Growth: Maturity Matrix, Migration of content, case from consultancy practice.

Target audience
This Master Class is aimed at everybody who is responsible for or involved in identifying, organising and making available the knowledge and information that is crucial for the success of their company.